Browsing: Campaign

Tawfeer Discount Store today announced the total amount of $75,000 raised to the benefit of the Lebanese Breast Cancer Foundation (LBCF), through a nationwide fundraising initiative that took place during Breast Cancer Awareness Month. This substantial donation, a testament to the collective generosity of Tawfeer customers and the contributions of participating suppliers and partners, will […] The post $75,000 DELIVERED: TAWFEER’S CAMPAIGN PROVIDES CRITICAL FUNDING FOR BREAST CANCER PATIENTS THROUGH THE LEBANESE BREAST CANCER FOUNDATION appeared first on Web-Release.

Education pioneer and philanthropist, Sunny Varkey, today launched the 1 Million Schools Campaign, a bold global drive to enlist one million schools worldwide in a shared commitment to doing good in their communities and beyond – igniting millions of meaningful connections along the way. Over the next five years, the movement aims to build a million-strong global […] The post SUNNY VARKEY LAUNCHES 1 MILLION SCHOOLS CAMPAIGN TO UNITE SCHOOLS WORLDWIDE IN ACTION appeared first on Web-Release.

TCL, a global leader in consumer electronics and the world’s No. 1 Mini LED and ultra-large TV brand, proudly announces Arsenal’s Bukayo Saka as its Brand Ambassador. It marks a significant milestone in strengthening the brand’s global partnership with Arsenal Football Club, where TCL serves as Official Global Consumer Electronics Partner. TCL has recently teamed […] The post TCL deepens Partnership with Arsenal, Announces Bukayo Saka as Brand Ambassador appeared first on Web-Release.

Shory Group (“Shory”), a First.tech company and one of the fastest-growing AI Insurtech firms in the region, has launched a customer rewards campaign to celebrate reaching one million users, culminating in a grand prize of AED 1 million. The campaign rewards customers in the UAE who purchase insurance through Shory with prizes ranging from insurance premium […] The post Shory Group Marks One Million Customers with UAE-Wide Campaign Featuring AED 1 Million Prize appeared first on Web-Release.

Last night, TikTok hosted the TikTok Ad Awards 2025 at KAFD Conference Center, in Riyadh, bringing together brands, agencies, and creators from across the METAP region including UAE, Saudi Arabia and Qatar to celebrate the year’s most creative and effective campaigns on TikTok. From big-brand storytelling to performance-driven creativity, creator collaboration, and sound-led ideas, this […] The post TikTok Ad Awards 2025: Announcing the GCC’s Most Creative Campaigns of the Year appeared first on Web-Release.

Anticipation is building for the Olympic and Paralympic Winter Games, taking place this February and March across the alpine slopes and venues of northern Italy. Milano Cortina 2026 will unite the world through unforgettable sporting moments, and as this historic occasion approaches, OMEGA unveils its new Official Timekeeper campaign – an inspiring tribute to the […] The post OMEGA, Official Timekeeper, Unveils Its Advertising Campaign Milano Cortina 2026 appeared first on Web-Release.

This year, L’Occitane en Provence celebrates its 50th anniversary, marking over half a century of weaving meaningful ties and celebrating connections. To honor this milestone, the Maison is launching a bold new campaign for its iconic product, the Shea Butter Hand Cream, centered on the message: “MEANT TO BE SHARED”. Celebrating the Power of Connection: […] The post 50 Years of Shea: L’Occitane en Provence Unveils Bold Anniversary Campaign appeared first on Web-Release.

Marking a step forward in MAX&Co.’s evolution, the collection reflects the brand’s increasingly lifestyle- and zeitgeist-driven ethos, rooted in the pillars of Curiosity, Courage, and Community. Each piece celebrates these values, balancing classic, wearable silhouettes with a contemporary attitude to create a look that is multidimensional, effortlessly daring, and confidently understated. This is dressing without […] The post MAX&Co. SPRING/ SUMMER 2026 appeared first on Web-Release.

LOJEL, the global brand known for design-forward luggage and everyday carry essentials, has officially launched its dedicated UAE e-commerce platform in partnership with Kling Trading, the exclusive distributor of LOJEL in the United Arab Emirates. The launch marks a major milestone for LOJEL’s expansion in the region, strengthening its omnichannel strategy and bringing its full […] The post LOJEL Launches Its UAE E-commerce Platform in Partnership with Kling Trading appeared first on Web-Release.

The Middle East’s PR and communications industry gathered in full force last week as the 17th edition of the MEPRA Awards unveiled its 2025 winners, recognizing the campaigns, agencies and practitioners shaping the region’s communications landscape. Held on 27 November, the ceremony brought together more than 600 industry leaders to celebrate standout work across strategy, […] The post MEPRA Awards 2025 announces winners, honors best campaigns, practitioners and agencies of the year appeared first on Web-Release.