Gold Apple is bringing its most popular digital game to the Middle Eastern market. Beauty Elf, created in the spirit of classic virtual-pet mechanics, is now available on the retailer’s website and mobile app in the UAE, Qatar and Saudi Arabia. This is the first example of deep gamification introduced by a major beauty retailer […] The post Gold Apple Launches Its Own Online Game “Beauty Elf” in the Middle East appeared first on Web-Release.
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Wednesday, April 15