CARMA, the leading technology and consulting company, has released the third instalment of its ‘Driving Change Series’ study. This report delivers an in-depth, data-driven analysis of the global automotive industry’s transformation, focusing on the strategic rise of incoming Chinese brands in the MENA region and worldwide. The third report in the series, titled BYD vs the […] The post CARMA Study Reveals How BYD’s Innovation and Strategic Narrative Powered Its Global Superbrand Status appeared first on Web-Release.

    In partnership with Publicis Groupe Middle East and Ipsos, Snapchat conducted research in Saudi Arabia to understand what creators want from social platforms, brands, and their followers. The study explored how creators view the different platforms they create on, the tools they use, what they seek in brand partnerships, and how they perceive their audiences. […] The post Snapchat and Publicis Groupe Unveil New Research on What Creators Want appeared first on Web-Release.