New research from TikTok in partnership with NewtonX released today reveals a significant gap in advertisers’ ambitions for AI automation and its actual implementation. The study reveals that 93% of advertisers and executives expect AI-driven automation to help drive future business growth and 96% believe it will improve their own job performance. However, only 18% […] The post Advertisers see AI automation as next growth driver, while only 18% have fully integrated it into core operations, according to new TikTok NewtonX research appeared first on Web-Release.
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