Gold Apple is bringing its most popular digital game to the Middle Eastern market. Beauty Elf, created in the spirit of classic virtual-pet mechanics, is now available on the retailer’s website and mobile app in the UAE, Qatar and Saudi Arabia. This is the first example of deep gamification introduced by a major beauty retailer […] The post Gold Apple Launches Its Own Online Game “Beauty Elf” in the Middle East appeared first on Web-Release.

    Lacoste proudly announces its participation in the SMK Tennis Tournament 2025, one of the UAE’s most anticipated private sporting events. Founded in 2009 by Sheikha Shaikha bint Mohammed bin Khalid Al Nahyan, the tournament was inspired by her passion for tennis and her wish to share the sport with women across the United Arab Emirates. The […] The post LACOSTE CELEBRATES TENNIS HERITAGE AND WOMEN’S EMPOWERMENT AT THE SMK TENNIS TOURNAMENT 2025 appeared first on Web-Release.