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flyadeal, Saudia Group’s fast-growing low-cost carrier and one of the largest low-cost airlines in the GCC, will showcase its expanding role in supporting Saudi Arabia’s tourism ambitions at the World Travel Market (WTM) Riyadh.
At the event which will take place from 08–10 September 2026, the airline will highlight its role in enabling more accessible and affordable travel across Saudi Arabia, while strengthening connections between key cities, emerging tourism destinations and international markets.
Through its growing domestic and international network which is helping connect travellers with the Kingdom’s diverse tourism destinations and making travel more convenient for both domestic and international visitors, the airline continues to support the Saudi Arabia’s ambition to become a leading global tourism destination. With the country’s tourism sector experiencing significant growth, increased air connectivity remains a key enabler in attracting visitors and encouraging exploration beyond traditional destinations. flyadeal’s growing fleet and expanding route network is designed to provide travellers with more options to discover the Kingdom, from cultural and heritage sites to leisure, entertainment and nature-based attractions.
At WTM Riyadh, flyadeal will showcase its commitment to delivering a customer-focused travel experience, combining competitive fares with a range of products and services designed to meet the evolving needs of today’s travellers. The airline will also highlight its customer-first approach and ongoing efforts to enhance the passenger journey from booking through to arrival.
“Saudi Arabia is undergoing an exciting transformation, with tourism playing a central role in the Kingdom’s growth story. Saudi Arabia offers some of the most unique and exciting tourism opportunities and destinations in the world today, and at flyadeal, we are proud to support this transformation in tourism, by connecting travellers to more destinations across Saudi Arabia and beyond. Through our expanding network served by a fleet of 47 Airbus A320 aircraft, multiple bases, affordable fares and focus on customer experience, we are helping make travel more accessible while contributing to the Kingdom’s tourism ambitions.”
Sanjiv Kapoor, Acting Chief Executive Officer, flyadeal and Executive Vice President Strategies at Saudia Group
As part of its participation at WTM Spotlight Riyadh, flyadeal will engage with tourism stakeholders, travel partners and industry leaders to strengthen collaboration opportunities, enhance connectivity and support the continued development of Saudi Arabia’s travel ecosystem.
Since launching operations, flyadeal has continued to expand its network, supporting Saudi Arabia’s Vision 2030 goals by improving access to key destinations and enabling more travellers to experience the Kingdom’s diverse tourism offerings.