After more than three years on the international stage as the most premium and sustainable water brand powered by patented Swiss technology, BE WTR is now firmly establishing itself as the UAE’s leading choice. Bottled locally in glass and designed with a clear focus on quality and responsibility, it delivers exceptional taste, optimal hydration, and a more sustainable alternative, all without the carbon impact of long-distance transportation, making it best for both people and the planet.
With two new bottling sites in <a href="https://menainsights.com/kandura-rally-draws-22000-to-dubai-festival-city-in-its-biggest-edition-yet-2/”>Dubai and Abu Dhabi, the brand is continuing to grow its presence nationwide, working closely with leading hospitality names while bringing its circular bottled water model to more tables and homes across the country. BE WTR’s vision reflects a broader shift in the UAE towards a more conscious and responsible water culture, where innovation, sustainability, and long-term impact are becoming part of everyday choices.
Inspired by founder and CEO Mike Hecker, BE WTR was created with a simple belief that better hydration should not come at the planet’s expense, rethinking how water is produced, served, and experienced. Unlike imported “mineral” or so-called “purified” waters, BE WTR is bottled close to the communities it serves, using advanced filtration to remove impurities while retaining essential minerals. This approach enhances both freshness and quality, while significantly reducing the environmental impact of traditional, long-distance supply chains.
Mike Hecker, CEO and Founder of BE WTR, shared, ‘At BE WTR, we’ve always believed in trust and local sourcing, giving people water that’s filtered to the highest standard, tastes exceptional, and supports the communities it serves. The UAE reflects these same values, shaped by a strong sense of unity and a growing awareness of how what we consume impacts both our health and the world around us. As a market that embraces innovation and expects quality without compromise, it is the natural home for a more considered way of experiencing water.’
The UAE’s Best, Bottled Locally
Bottled locally in Dubai and Abu Dhabi, BE WTR reimagines how water reaches hotels, dining tables, and homes by removing the need for long, complex import supply chains. Its advanced bottling approach ensures every stage meets HACCP, ESMA, and rigorous hygiene requirements, delivering consistently high-quality still and sparkling water that is fresh and ready to be served. As a certified B Corp, BE WTR upholds the highest standards in environmental and social sustainability, working in a collaborative global culture that celebrates diversity, respect, and transparent decision-making.
Elevating Tables Across the UAE
Across the UAE, BE WTR’s iconic reusable bottles are redefining how water is presented and experienced, turning a simple pour into something more considered and expressive. Designed as a premium alternative to single-use plastic or single-use glass, each sealed BE WTR bottle delivers fresh, locally produced water with a focus on taste, hygiene, style, and sustainability.
Crafted from high-quality extra-flint glass produced in the UAE, each bottle is engineered for durability, with a lifecycle of 300 uses, while customised, tamper-evident aluminium caps ensure safety and freshness. Already trusted by leading hospitality brands and restaurants, BE WTR has become a natural part of the dining and guest experience, where each beautifully presented bottle sits at the centre of the table, delivering crisp, balanced water you’re proud to serve to guests.
Filtered, Not ‘Purified’
Rooted in nature and backed by science, BE WTR’s approach to filtration is what truly sets it apart. Instead of stripping water down or relying on distant natural sources, the brand refines it through Swiss-patented AQTiV filtration technology inspired by the natural movement and lifecycle of water itself and using specially developed active carbon technology.
Better for People and the Planet
Beyond its fresh, smooth taste that mimics natural spring water, BE WTR places wellbeing at the centre of everyday hydration. Its high-performance AQTiV filtration, made with activated charcoal, removes chlorine, odours, and organic impurities such as rust and sand, while filtering out 99.999% of bacteria and a significant portion of microplastics, resulting in clean, balanced water that supports overall vitality.
Behind every bottle lies a deep appreciation for water as one of our most precious resources, and a conscious effort to tread more lightly on the planet. By moving away from single-use plastics or single-use glass and embracing reusable formats designed for hundreds of uses, alongside local production that removes the need for long-distance transport, BE WTR creates a system built for a better future.
With its continued growth in the UAE, BE WTR is shaping a new rhythm to how water is experienced, guided by local production, thoughtful design, and a deeper respect for the resource itself. As expectations evolve across hospitality and homes, it offers a way to bring together quality, responsibility, and a sense of occasion in every pour. With a clear focus on becoming the UAE’s leading choice across F&B and home delivery, BE WTR continues to build a more conscious water culture where every glass reflects a smarter, more considered future.