CARMA, the leading technology and consulting company, has released the third instalment of its ‘Driving Change Series’ study. This report delivers an in-depth, data-driven analysis of the global automotive industry’s transformation, focusing on the strategic rise of incoming Chinese brands in the MENA region and worldwide. The third report in the series, titled BYD vs the […] The post CARMA Study Reveals How BYD’s Innovation and Strategic Narrative Powered Its Global Superbrand Status appeared first on Web-Release.

    The Marketing Movement, a new business book by senior marketing leader Charral Izhiman, challenges the outdated view of marketing as a tactical support function and repositions it as a strategic driver of business growth.  Published by Quartz Press and available from 3 December 2025 in paperback and ebook formats on Amazon, the book introduces the […] The post The Marketing Movement: A New Book Redefining Marketing as a Strategic Leadership Force in Modern Enterprises appeared first on Web-Release.