4
PURE POP INTENSITY
Color commands every shot. The palette moves from electric turquoise to the hot shock of crimson
and yellow, with Messika purple applied like a seal. The mood is pure pop, bold and alive, with
all the vibrancy of the 1980s.
«I am an 80s girl. I remember those models with their big chains, that graphic energy, that total confidence. The colors too, so intensely pop, life lived in full technicolor. For this campaign we channeled all of that. The images are contrasted, assertive, a little more sensual.»
Valérie Messika, Founder and Artistic Director
VANGUARD CAST
Jules dictates the tempo in his adopted city. A fashion disruptor on and off the pitch, the Barcelona
defender injects his innate, rule-breaking elegance directly into the imagery. Beside him, new face
Sydney and Avishag lock the spatial tension, with Sydney introducing a sleek Carolyn Bessette
sophistication. Together, they unite striking presence into a radiant expression of character.
Made absolute.
STYLING SIGNATURE
The jewelry styling is equally assertive. Pieces are stacked, layered, worn in multiples. Pinky rings
land as a signature statement, earrings climb the ear in bold combinations. Nothing is worn quietly;
every choice is intentional. The iconic Move collections bring fluidity and movement to every look,
whilst the architectural purity of Moderniste mirrors the villa’s clean lines.
«What I love most about jewelry is how one piece responds to another. This season we pushed that idea
to the max. Real mixing, real layering, real life. And the pinky ring carries the most personal statement.
My grandmother wore one. I never forgot the gesture of her hand. It is affirmative, intimate, and gender
free.»
Valérie Messika
Running parallel to the main campaign, photographer Jean Marques signs a tactile, graphic capsule
of close-ups and still lifes. His artistic process is built upon a dual act of capture, where images are
transformed, reinterpreted, and brought to life anew through print. Playful and sensual, the series
strips the narrative down to striking color blocks, sun-kissed skin, and blazing brilliance. Here,
the summer 2026 styling code comes into sharper focus: stacking. Rings claim every finger, pinky first.
Necklaces layer, bracelets gather, the ear builds cuff by cuff. The Messika summer runs on abundance;
its icons are never worn alone.