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    Home » About Us » Bath & Body Works Middle East Introduces Touch of Gold
    Bath & Body Works Middle East Introduces Touch of Gold - bath body
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    Bath & Body Works Middle East Introduces Touch of Gold

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    Meet Touch of Gold, the newest fragrance from Bath & Body Works. Joining the brand’s lineup of customer-loved scents that have resonated with generations, Touch of Gold brings sophistication and timeless elegance. Created with world-class perfumers, this luminous scent delivers a luxurious, radiant experience across 20 forms from eau de parfum to 3-wick candles, designed for layering, lasting wear and a fully immersive fragrance journey. This elevated gourmand combines luminous orange blossom, creamy tonka and gilded blackberry for a modern signature.

    “Bath & Body Works is known for creating fragrance icons—scents that become part of our customers’ lives and stand the test of time,” said Betsy Schumacher, chief merchandising officer. “Touch of Gold is our newest icon: a warm, radiant, and indulgent fragrance designed to elevate the everyday. Developed with world-class perfumers and inspired by global trends in fashion and fragrance, it’s a shining example of how we blend science and artistry to deliver something truly unforgettable.”

    Bath & Body Works fragrance experts developed Touch of Gold in partnership with Symrise, one of the world’s leading fragrance houses behind some of the most recognizable and coveted scents globally.

    “Bath & Body Works has created a fragrance that feels completely now,” said Nathalie Benareau, senior perfumer at Symrise. “With my background in niche and luxury perfumery, I can confidently say Bath & Body Works approaches fragrance with the same level of craftsmanship and sophistication found in prestige houses, and they continue to evolve. Touch of Gold is indulgent and empowering—with a radiance that brings an almost goddess-like energy when you

    wear it.”

     

    Touch of Gold Fragrance Notes: Golden Orange Blossom brings luminous lift

    Revered as the “jewel of florals” and treasured by royalty for its timeless allure, orange blossom is reimagined in this fragrance with a radiant and honeyed warmth, infusing Touch of Gold with a modern sophistication and an elegant, prestige-leaning signature.

    Decadent Tonka adds a creamy, modern decadence

    Bath & Body Works has long led the gourmand category, and the creamy warmth and velvety sweetness of tonka offers a twist to this evolving fragrance trend.

    Gilded Blackberry creates a juicy contrast

    Late-season dark berries introduce a mouthwatering, liqueur-like ripeness that adds dimension, balance and indulgence.

    Shop the full Touch of Gold collection exclusively in the new secondary branch of Dubai mall for Bath and Body works from 16th of January and online and in all other branches January from 26th of January.

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