Gold Apple is bringing its most popular digital game to the Middle Eastern market. Beauty Elf, created in the spirit of classic virtual-pet mechanics, is now available on the retailer’s website and mobile app in the UAE, Qatar and Saudi Arabia. This is the first example of deep gamification introduced by a major beauty retailer […] The post Gold Apple Launches Its Own Online Game “Beauty Elf” in the Middle East appeared first on Web-Release.

    This Eid, Patrick Ta Beauty highlights a selection of must-have essentials to create the perfect look for family gatherings and evening celebrations! Centered around complexion, dimension, and sculpted definition, this selection brings together some of the brand’s most-loved essentials – thoughtfully chosen to create the most beautiful and effortless glam. At the center of this selection is the Major Dimension […] The post PATRICK TA’S GLAM MUST HAVES FOR EID appeared first on Web-Release.