Browsing: Media

CARMA, the leading technology and consulting company, has released the third instalment of its ‘Driving Change Series’ study. This report delivers an in-depth, data-driven analysis of the global automotive industry’s transformation, focusing on the strategic rise of incoming Chinese brands in the MENA region and worldwide. The third report in the series, titled BYD vs the […] The post CARMA Study Reveals How BYD’s Innovation and Strategic Narrative Powered Its Global Superbrand Status appeared first on Web-Release.

Tradeling, the region’s leading digital commerce ecosystem, has signed a Memorandum of Understanding (MoU) with Yango Ads, the ad tech division of Yango Group, to accelerate the development of next-generation retail media and AdTech solutions for both business and individual buyers across the Middle East. The agreement creates a joint framework to explore commercial opportunities […] The post Tradeling and Yango Ads sign MoU to advance digital advertising and retail media innovation in the UAE appeared first on Web-Release.

Leading agencies from across the Middle East & Africa region have been honoured among the top winners at the Global Agency Leadership Awards (GALA) 2025, hosted in Bangkok recently. The awards gathered over eighty high-performing marketing agencies from more than thirty markets, recognising leadership in creativity, innovation and measurable performance. Havas and Kotiva were both […] The post Global Agency Leadership Awards 2025 honours leading MEA agencies among eighty global contenders appeared first on Web-Release.

Multiply Media Group (MMG), a subsidiary of 2PointZero Group PJSC (formerly Multiply Group PJSC), today announced the full acquisition of London Lites, one of London’s leading digital Out-of-Home (DOOH) operators. This transaction marks a major milestone in MMG’s international expansion, establishing an immediate presence in the UK’s outdoor market under the Backlite UK brand. London […] The post Multiply Media Group acquires 100% of London Lites, accelerating expansion in the UK appeared first on Web-Release.

Leading agencies from across the Middle East & Africa region  have been honoured among the top winners at the Global Agency Leadership Awards (GALA) 2025, hosted in Bangkok recently. The awards gathered over eighty high-performing marketing agencies from more than thirty markets, recognising leadership in creativity, innovation and measurable performance. Havas and Kotiva were both […] The post Global Agency Leadership Awards 2025 honours leading MEA agencies among eighty global contenders appeared first on Web-Release.

Experts at the Knowledge Summit 2025 in Dubai underscored the urgent need for robust knowledge policies to guide the transition toward knowledge-based economies, warning that weak governance, limited data exchange, and the rise of misinformation are undermining development efforts across many countries. Speaking during a session on ‘Building Knowledge Policies,’ panelists from ICESCO and international […] The post Experts at Knowledge Summit call for stronger knowledge policies to counter misinformation and empower youth appeared first on Web-Release.